About
Experience earned inside the freight business.
Diablo Freight Ventures is built on 25 years of brokerage work: operating the business, implementing the technology, and living with the results.
Tyson Lawrence
Founder, Diablo Freight Ventures
Connect with Tyson on LinkedIn (opens in a new tab)Operating timeline
How the experience was built.
Start in freight
C.H. Robinson
Tyson Lawrence began his freight career at C.H. Robinson, learning the business from the operating floor.
Operating
Building and running brokerages
Two and a half decades spent building freight brokerages, running daily operations, and carrying responsibility for how the business performed.
Technology
Internal tools where nothing fit
When available software did not match the workflow, tools were developed internally to support the way the operation actually ran.
Technology
Evaluating and implementing outside systems
Outside freight technology was assessed, selected, and implemented inside working brokerages, with adoption measured by what happened at the desk.
Transition
Selling freight brokerages
Experience on the other side of the table, preparing and selling brokerage businesses.
Today
Diablo Freight Ventures
Diablo Freight Ventures was created as the home for brokerage, advising, and investment activity under one company.
How we think
Three operating principles.
01
Freight operations come before theory
Decisions start with how loads are quoted, covered, moved, and paid for, not with a model of how the industry should work.
02
Technology must earn its place in the workflow
A tool is worth using when it reduces work for the people running freight. Anything else adds steps.
03
Experience is most valuable when it improves the next decision
History matters because of what it tells you about the choice in front of you today.
Tell us what you are working on.
Shipping support, advising, or investment conversations all start the same way.