01Freight Brokerage
A practical shipping partner.
Connect with Diablo Freight's Unishippers franchise for small-package and freight shipping support built around responsive service and real operating experience.
Diablo Freight Ventures
25 years in freight. Three ways to put that experience to work.
Freight brokerage for shippers. Operating advice for logistics-tech founders. Investment perspective grounded in how freight actually moves.
What we do
Three paths, one operating perspective.
Every part of Diablo Freight Ventures runs on the same foundation: time spent inside brokerage operations.
02Advising
Freight experience for teams building what comes next.
Diablo Freight works with early-stage teams developing AI-powered platforms, tools, and automation for brokerages, carriers, and shippers.
03Investments
Operator perspective inside early-stage supply-chain investing.
Diablo Freight participates in Blue Impact VC as a limited partner and investment advisory-board participant, bringing freight operating judgment into the diligence process.
Credibility
Career built on the operating side.
Tyson Lawrence began his career at C.H. Robinson and has spent 25 years building, operating, implementing technology inside, and selling freight brokerages.
That work is the reason Diablo Freight Ventures exists. Brokerage, advising, and investment activity all draw on the same understanding of how freight gets quoted, covered, moved, and paid for.
Built inside the industry
Perspective earned while the industry changed.
Diablo Freight's point of view comes from running freight businesses through the shift from analog systems to digital tools and AI.
Analog foundations
Freight moved on phone calls, faxes, spreadsheets, and relationships. The operating fundamentals set then still decide whether a load gets covered.
Digital adoption
Systems replaced manual steps unevenly. Some tools fit the workflow. Others created new work for the people doing the job.
AI in the workflow
Automation now touches quoting, tracking, and back office tasks. The question is the same as it always was: does it improve the next decision.
Media
Conversations from inside freight.
Long-form interviews covering brokerage operations, industry change, and the work behind the business.
Freight Caviar
Tyson Lawrence on Freight Caviar
A conversation about operating freight brokerages and how the work has changed as the industry moved from analog systems to digital tools.
Truck N Hustle
Tyson Lawrence on Truck N Hustle
A long-form interview covering brokerage building, day to day freight operations, and lessons from 25 years inside the business.
The Bootstrapper's Guide to Logistics
Tyson Lawrence on The Bootstrapper's Guide to Logistics
A podcast conversation on building and running freight businesses from the operating side, and what that experience teaches about logistics today.
Start here